Our Team

Meet the dedicated individuals behind Cognition Labs.

Pat Henery, M.Ed.
Founder

An educational specialist with the family experience of living with dyslexia and 35+ years of engagement supporting neurodiversity.

Robb Eklund
Co-Founder

A technology executive with extensive experience in global marketing and go-to-market strategy.

Diane Gutierrez
Co-Founder

A benevolent fundraising specialist and fund development strategist, also with the family experience of living with dyslexia and supporting neurodiversity.

Jonathan Beall
Software Development

Experienced software engineer and iOS app developer with numerous published apps in the Apple App Store.

Gennaro Frazzingaro
CTO

A software entrepreneur and engineering executive with extensive background in Machine Learning and AI, focused on privacy and safety.

DXM
Product Design

Design partner focused on gen AI software development that redefines the creative process for startups and established brands.

OUR MISSION

We recognize the wide neurodiversity of the human population and create software to enhance, support and supplement reading skills for the millions of people with differences in visual, auditory or other perceptual domains.

Our Principles

These principles embody what we stand for and guide how we build our technology.

Inclusivity

We strive to create solutions that accommodate every individual's unique perceptual needs. Our mission is to ensure that dyslexic learners feel valued, included, and supported in every aspect of their educational journey.

Innovation

Innovation drives us to redefine the status quo of educational technology for dyslexic learners. We develop pioneering software that transforms interactions with text, always personalizing the learning experience for the individual learner.

Personalization

Recognizing the diverse needs of dyslexic learners, personalization is at the core of all we do. Our technology is designed to adapt to the individual, not the other way around, ensuring that each user's learning experience is tailored to their specific perceptual requirements for maximum effectiveness.

Empowerment

Our ultimate goal is to empower dyslexic individuals and those with visual perceptual differences to unlock their full potential. We provide tools to navigate learning with confidence, supporting learners to overcome barriers and achieve success on their own terms.

Our Learning Specialists

We delivered our app for iPad to a number of Learning Specialists who work with dyslexic students. A pilot was conducted to test and refine the application for use in multiple environments. Together, we assessed usability and student engagement.

“…[The app] has allowed him to increase his comprehension and fluency… he’s excited to read… he feels there is no longer a roadblock.”
Lisa Mackey, M.A.Phd.
Learning Specialist
“…that’s the transformational experience that I’m so grateful for because now we have readers that want to read…”
Jennifer Larson
Founder, My City School
“It gave him the tools to put his foundation of remediation to use and really connect with something and feel successful… self-esteem was increased and motivation to try increased.”
Betsy Drobish Joyce, M.S.
Learning Specialist

Dyslexia is a superpower!

We can work together to change the possibilities for those who struggle with reading. Join us in this opportunity.